While there is a great deal of interest in the potential for personalized, location-based marketing, South African retailers have been slow to benefit from it, says Paradigm Group. By Nolan Daniel, MD of Paradigm Group The retail industry is faced Continue reading SA retailers yet to harness location-based messaging
eCommerce in Africa: “Africa is teeming with young people, and therein lies a huge opportunity for e-commerce” Read Article “We are leading ever increasingly connected digital lives. These online dealings affect our offline personas. So what happens if your identity Continue reading The eCommerce Advice Newsletter is a weekly roundup of interesting eCommerce News from around the globe, as well as advice to assist you with your own eCommerce Store.
Ten years ago, many retailers were sceptical about whether e-commerce would ever become a big thing in South Africa because of the high barrier of entry but today e-commerce is booming in South Africa. In February 2014, a report found Continue reading Taking advantage of e-commerce boom
As the world of e-commerce grows in South Africa, PayGate CEO Peter Harvey sees growth coming from young start-ups and innovation from niche players in 2015. © Sergey Peterman – Fotolia.com “Five years ago we’d load 10 start-ups onto our Continue reading E-commerce offers opportunities for young SMMES, niche players
ABIDJAN, Côte d’Ivoire, January 23, 2015/African Press Organization (APO)/ – The year 2014 marked a particular point in the adventure of the No. 1 online retailer in Côte d’Ivoire, which started in June 2013. In 2014 Jumia (https://www.jumia.ci) has striven Continue reading Jumia in 2014: 12 key figures about e-commerce in Côte d’Ivoire
The good old email marketing is seen by some as old fashioned, who consider him as Grandpa digital marketing. Devoid of the popularity of social media and getting much lower investment to sponsored links, email marketing is a wronged. The Continue reading Why email marketing is essential to your business?
Chicago – January 20, 2015 – Anthem Marketing Solutions has released the eighth installment of its semi-annual study comparing online and in-store pricing of consumer goods across a range of regularly purchased categories. The key findings in this study include: Continue reading PRICE ADVANTAGE CONTINUES TO INCREASE FOR ONLINE CHANNEL
ASOS.com is a British online fashion and beauty store. Primarily aimed at young adults, ASOS sells over 850 brands as well as its own range of clothing and accessories. Sales for the financial year ending 31 August 2013 were £753.8 Continue reading ASOS is 15 Years Old