7 Reasons Why E-Commerce is Growing in Africa

In early 2013, the Boston Consulting Group published ‘Ten Things to Know About African Consumers’. Seven out of ten of these continent-wide trends are likely to boost online retail growth and B2C e-commerce in Africa. I’ve listed the brief below. Continue reading 7 Reasons Why E-Commerce is Growing in Africa

8 Reasons Consumers Like To Shop Online – Cater To Them For Online Retail Success

Why Consumers Shop Online?

Because of the numerous advantages and benefits, more and more people say they prefer online shopping over conventional shopping these days. It’s important to understand the psyche of the online shopper. Cater to this and you’ll have them flocking to Continue reading 8 Reasons Consumers Like To Shop Online – Cater To Them For Online Retail Success