E-Commerce & Online Retail in Africa – The latest local and international trends and news on online shopping and stores.
The good old email marketing is seen by some as old fashioned, who consider him as Grandpa digital marketing. Devoid of the popularity of social media and getting much lower investment to sponsored links, email marketing is a wronged. The Continue reading Why email marketing is essential to your business?
Há duas opções quando você decide entrar no comércio eletrônico: abrir uma loja virtual própria, ou apostar na entrada em marketplaces, os famosos shoppings virtuais, que apresentam um aglomerado de marcas e produtos a escolha do consumidor. Existem alguns shoppings Continue reading Cinco fatores importantes antes de entrar em shopping online
Did you know that shopping online can not only save you time but money too? More and more South Africans are discovering the benefits of purchasing goods on the web. Statistics published by Mastercard revealed that South Africans spent R3,3bn Continue reading Shopping Online Can Save You Money
This year saw a rise in online spending across the globe, with USA reporting a 20% increase in online shopping on Cyber Monday as shoppers snubbed physical retail stores in favour of missing out on the holiday queues. Locally we Continue reading South Africans embrace online shopping and Cyber Monday
In early 2013, the Boston Consulting Group published ‘Ten Things to Know About African Consumers’. Seven out of ten of these continent-wide trends are likely to boost online retail growth and B2C e-commerce in Africa. I’ve listed the brief below. Continue reading 7 Reasons Why E-Commerce is Growing in Africa