ASOS.com is a British online fashion and beauty store. Primarily aimed at young adults, ASOS sells over 850 brands as well as its own range of clothing and accessories. Sales for the financial year ending 31 August 2013 were £753.8 million. As of August 2013, ASOS PLC has an estimated net worth of £159 million. In May 2012, it reported a jump in pre-tax profits from £15.7 million to £30.3 million, with sales up 46% at £495 million.
ASOS.com sells internationally, offering over 50,000 branded and own-label product lines across womenswear, menswear, footwear, accessories, jewelry and beauty. The warehouse has new products coming in each week. ASOS has websites targeting the UK, Australia, USA, France, Germany, Spain, Russia, Italy and China. It also ships to over 237 other countries from its two distribution centres in the UK.
The ASOS website has over 21.3 million unique visitors a month and as of 31 August 2013 had 7.1 million active customers from 160 countries (defined as having shopped on ASOS in the last 12 months).
ASOS’s headquarters are in Camden Town, within a building known as Greater London House. As of 2013, its main fulfilment centre is in Barnsley, South Yorkshire, which has 3,000 workers. The Customer Care department is based in Hemel Hempstead.